Loretta
Loretta

Loretta

"Loretta" is the lead shade in our purple vertical.  It is a bright lavender that is fun and spunky.

ORIGIN

This playful colour is named after a bar across the street from Fenway Park in Boston.  Our first kiss was outside of this bar, and this colour reminds us of the bright purple fireworks that were going off all around us.

EXPLORE

Purples are so vibrant and majestic with their deep complex hues.  Feeling purple yourself? Check out all of our purple cartoons and find your colour!